Introduction

Sound Agriculture (“us”, “we”, “our” or the “Company”) value your privacy and the importance of safeguarding your data. This Privacy Policy (the “Policy”) describes our privacy practices for the activities set out below. As per your rights, we inform you how we collect, store, access, and otherwise process information relating to individuals. In this Policy, personal data (“Personal Data”) refers to any information that on its own, or in combination with other available information, can identify an individual.

We are committed to protecting your privacy in accordance with the highest level of privacy regulation. As such, we follow the obligations under the below regulations:

Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and the applicable provincial legislations
Quebec Law 25
The EU’s General Data Protection Regulation (GDPR)
Brazil’s Data Protection Legislation (LGPD)
California’s Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA) and California Online Privacy Protection Act (CalOPPA)
Colorado Privacy Act (CPA)
Utah Consumer Privacy Act (UCPA)
Connecticut Data Privacy Act (CTDPA)
Virginia Consumer Data Protection Act (VCDPA)
Texas Data Privacy and Security Act (TDPSA)
Oregon Consumer Privacy Act (OCPA)
Montana Consumer Data Privacy Act
Delaware Personal Data Privacy Act
Nebraska Data Privacy Law
New Hampshire Data Privacy Act
New Jersey Data Privacy Act
Minnesota Consumer Data Privacy Act
Maryland Online Consumer Protection Act
Kentucky Consumer Data Protection Act (KCDPA)
Tennessee Information Protection Act (TIPA)
The Rhode Island Data Transparency and Privacy Protection Act (RIDTPPA)
Indiana Consumer Data Protection Act (INCDPA)
Iowa Consumer Data Protection Act (ICDPA)
South Africa’s Protection of Personal Information Act (POPIA)
Switzerland’s Federal Act on Data Protection (FADP)
Saudi Arabia’s Personal Data Protection Law (PDPL)

Scope

This policy applies to the Sound Agriculture websites, domains, applications, services, and products. This Policy does not apply to third-party applications, websites, products, services or platforms that may be accessed through (non-Sound Agriculture) links that we may provide to you. These sites are owned and operated independently from us, and they have their own separate privacy and data collection practices. Any Personal Data that you provide to these websites will be governed by the third-party’s own privacy policy. We cannot accept liability for the actions or policies of these independent sites, and we are not responsible for the content or privacy practices of such sites.

Processing Activities:

This Policy applies when you interact with us by doing any of the following:

Make use of our application and services as an authorized user
Visit any of our websites that link to this Privacy Statement

This privacy policy was generated by our data privacy and compliance vendor, Enzuzo, using information and details specific to our business.

Personal Data We Collect:

What Personal Data We Collect:
We may collect or you may provide the following personal data in connection with your use of our Sites.

This includes:

Account Information such as your first and last name and other personal information or personal data, as defined by applicable law
Contact Information such as your email address, postal address (billing or delivery), employer or institution details, phone number and other similar contact data
Payment and Transaction Information such as your credit card, debit card or other payment method
Usage Information about how you use our Websites
Demographic Information including your location, country and zip code
Technical Information including your internet protocol (IP) addresses, browser type and version, time zone and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access the Sites
Marketing and Communication Information including your marketing and communication preferences from us and third parties

How We Collect Your Personal Data:
We collect Personal Data from the following sources:
From You. You may give us your Account Information, Payment Information, Financial Information, Demographic Data, Purchase Information, Content, Feedback, Product Information, by filling in forms, using our products or services, entering information online or by corresponding with us by post, phone, email or otherwise. This includes Personal Data you provide, for example, when you:

Create an account or purchase products on our website;
Use our products or services;
Create content through our products or services;
Express interest in our products or services;
Downloading software and/or our mobile application;
Subscribe to our newsletter;
Complete a voluntary market research survey;
Contact us with an inquiry or to report a problem (by phone, email, social media, or messaging service);
When you log in to our website via social media;

Automated technologies or interactions: As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information including your Device Data about your equipment, Usage Data about your browsing actions and patterns, and Contact Data where tasks carried out via our Website remain uncompleted, such as incomplete orders. We collect this data by using cookies, server logs and other similar technologies. Please see our Cookie section (below) for further details.

Third parties: We may receive Personal Data about you from various third parties, including:

Account Information and Payment Information from another individual when they make a purchase for you on our website;
Device and Usage Data from third parties, including analytics providers such as Google;
Account Information and Payment Data from social media platforms when you log in to our website using such social media platforms;
Content from communication services, including email providers and social networks, when you give us permission to access your data on such third-party services or networks;
Account Information and Payment Data from third parties, including organizations (such as law enforcement agencies), associations and groups, who share data for the purposes of fraud prevention and detection and credit risk reduction; and
Account Information, Payment Data, and Financial Data from providers of technical, payment and delivery services.

If you provide us, or our service providers, with any Personal Data relating to other individuals, you represent that you have the authority to do so and acknowledge that it will be used in accordance with this Policy. If you believe that your Personal Data has been provided to us improperly, or to otherwise exercise your rights relating to your Personal Data, please contact us by using the information set out in the “Contact us” section below.

Device and Usage Data:

When you visit a Sound Agriculture website, we automatically collect and store information about your visit using browser cookies (files which are sent by us to your computer), or similar technology. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. The Help Feature on most browsers will provide information on how to accept cookies, disable cookies or to notify you when receiving a new cookie. If you do not accept cookies, you may not be able to use some features of our Service and we recommend that you leave them turned on.

Data We Collect From Third Parties:

We may receive your Personal Data from third parties such as companies subscribing to Sound Agriculture services, partners and other sources. This Personal Data is not collected by us but by a third party and is subject to the relevant third party’s own separate privacy and data collection policies. We do not have any control or input on how your Personal Data is handled by third parties. As always, you have the right to review and rectify this information. If you have any questions you should first contact the relevant third party for further information about your Personal Data. Where that third party is unresponsive to your rights, you may contact privacy@sound.ag.

Purpose and Legal Basis for the Processing of Personal Data:

We collect and use your Personal Data with your consent to provide, maintain, and develop our products and services and understand how to improve them.

Where we process your Personal Data to provide a product or service, we do so because it is necessary to perform contractual obligations. All of the above processing is necessary in our legitimate interests to provide products and services and to maintain our relationship with you and to protect our business for example against fraud. Consent will be required to initiate services with you. New consent will be required if any changes are made to the type of data collected. Within our contract, if you fail to provide consent, some services may not be available to you.

Our websites and services may contain links to other websites, applications and services maintained by third parties. The information practices of such other services, or of social media networks that host our branded social media pages, are governed by third parties’ privacy statements, which you should review to better understand those third parties’ privacy practices.

International Data Transfer and Storage:

Where possible, we store and process data on servers within the general geographical region where you reside (note: this may not be within the country in which you reside). Your Personal Data may also be transferred to, and maintained on, servers residing outside of your state, province, country or other governmental jurisdiction where the data laws may differ from those in your jurisdiction. We will take appropriate steps to ensure that your Personal Data is treated securely and in accordance with this Policy as well as applicable data protection law. More information about these clauses can be found here: https://eur-lex.europa.eu/legal-content/en/TXT/?uri=CELEX%3A32021D0914

Sharing and Disclosure:

We do not sell your personal information in exchange for money. However, we use advertising technologies such as advertising pixels and similar tracking tools that allow third-party advertising partners to receive certain information about your activity on our website, such as identifiers and browsing behavior, for purposes of delivering and measuring targeted advertising. You can opt out of this sharing at any time using the methods provided under the “Contact Us” section at the bottom of this privacy policy.

We will share your Personal Data with third parties only in the ways set out in this Policy or set out at the point when the Personal Data is collected.

We may disclose aggregated information about our users and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or your provide as described in this Privacy Policy to fulfill the purpose for which to provide it, for any other purpose disclosed by us when your provide the information, and with your consent.

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

Tracking Technologies and Advertising: You can set your browser to opt-out of all or some browser cookies, or to alert you when cookies are being sent. If you disable or opt-out of cookies, please know that some parts of the Site may be inaccessible or not function properly
Do Not Track Signals: Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. The Company does not respond to DNT signals. The Company does track its users in order to provide targeted advertising to users about our Products, unless a user has opted out of tracking or targeted advertising as set forth elsewhere in this Privacy Policy. The Company abides by all user’s cookie preferences.
Opt-Out of Marketing Communications: You may opt-out of marketing related communications by following the unsubscribe instructions in an email, or by responding to a text message with the word “stop,” “end,” “cancel,” “unsubscribe,” or “quit.” You may continue to receive other non-marketing communications; including transactional communications related to products you purchase through us and scheduled deliveries.

Legal Requirement:

We may use or disclose your Personal Data in order to comply with a legal obligation, in connection with a request from a public or government authority, or in connection with court or tribunal proceedings, to prevent loss of life or injury, or to protect our rights or property. Where possible and practical to do so, we will tell you in advance of such disclosure.

Service Providers and Other Third Parties:

We may use a third party service provider, independent contractors, agencies, or consultants to deliver and help us improve our products and services. We may share your Personal Data with marketing agencies, database service providers, backup and disaster recovery service providers, email service providers and other third parties that we use to support our business. For further information on the recipients of your Personal Data, please contact us by using the information in the “Contact Us” section at the bottom of this Privacy Policy.

Cookies:

What Are Cookies?
A cookie is a small file with information that your browser stores on your device. Information in this file is typically shared with the owner of the site in addition to potential partners and third parties to that business. The collection of this information may be used in the function of the site and/or to improve your experience.

You can block or disable cookies on your device by changing the preferences in your browser. You can also delete cookies that have been stored to your device. To learn more about cookies, visit https://www.allaboutcookies.org/.

Retention and Deletion:

We will only retain your Personal Data for as long as necessary for the purpose for which that data was collected and to the extent required by applicable law. When we no longer need Personal Data, we will remove it from our systems and/or take steps to anonymize it.

The criteria we use to determine how long we retain each category of personal information are as follows:

Account and Contact Information: retained for as long as you maintain an active relationship with us, and for a limited period afterward to respond to any follow-up inquiries or legal obligations that may arise from that relationship
Transaction and Payment Information: retained for as long as required to comply with applicable federal and state tax, accounting, and financial record keeping laws
Marketing and Communications Data: retained until you unsubscribe or opt-out, or until we determine, based on a sustained lack of engagement, that you no longer wish to receive communications from us
Website Analytics and Usage Data: retained consistent with the default retention settings of the analytics tools we use, which are configured to align with our data minimization practices
Customer Support Inquiries: retained for as long as necessary to resolve your inquiry and to address any related follow up or disputes that may reasonably arise from it
Technical and Device Data: retained only for as long as necessary to detect, investigate and respond to security incidents

Merger or Acquisition:

If we are involved in a merger, acquisition or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different Privacy Policy. Under certain circumstances, we may be required to disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

How We Keep Your Data Safe:

We have appropriate organizational safeguards and security measures in place to protect your Personal Data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed.

The communication between your browser and our website uses a secure encrypted connection wherever your Personal Data is involved.

We require any third party who is contracted to process your Personal Data on our behalf to have security measures in place to protect your data and to treat such data in accordance with the law.

In the unfortunate event of a Personal Data breach, we will notify you and any applicable regulator when we are legally required to do so.

Children’s Privacy:

We do not knowingly collect Personal Data from children under the age of 16 Years

Your Rights For Your Personal Data:

Depending on your geographical location and citizenship, your rights are subject to local data privacy regulations. These rights may include:

Right to Access (PIPEDA, GDPR Article 15, CCPA/CPRA, CPA, VCDPA, CTDPA, UCPA, LGPD, POPIA)
You have the right to learn whether we are processing your Personal Data and to request a copy of the Personal Data we are processing about you.
Right to Rectification (PIPEDA, GDPR Article 16, CPRA, CPA, VCDPA, CTDPA, LGPD, POPIA)
You have the right to have incomplete or inaccurate Personal Data that we process about you rectified.
Right to be Forgotten (right to erasure) (GDPR Article 17, CCPA/CPRA, CPA, VCDPA, CTDPA, UCPA, LGPD, POPIA)
You have the right to request that we delete Personal Data that we process about you, unless we need to retain such data in order to comply with a legal obligation or to establish, exercise or defend legal claims.
Right to Restriction of Processing (GDPR Article 18, LGPD)
You have the right to restrict our processing of your Personal Data under certain circumstances. In this case, we will not process your Data for any purpose other than storing it.
Right to Portability (PIPEDA, GDPR Article 20, LGPD)
You have the right to obtain Personal Data we hold about you, in a structured, electronic format, and to transmit such Personal Data to another data controller, where this is (a) Personal Data which you have provided to us, and (b) if we are processing that data on the basis of your consent or to perform a contract with you or the third party that subscribes to services.
Right to Opt Out (CPRA, CPA, VCDPA, CTDPA, UCPA)
You have the right to opt out of the processing of your Personal Data for purposes of: (1) Targeted advertising; (2) The sale of Personal Data; and/or (3) Profiling in furtherance of decisions that produce legal or similarly significant effects concerning you. Under CPRA, you have the right to opt out of the sharing of your Personal Data to third parties and our use and disclosure of your Sensitive Personal Data to uses necessary to provide the products and services reasonably expected by you.
Right to Objection (GDPR Article 21, LGPD, POPIA)
Where the legal justification for our processing of your Personal Data is our legitimate interest, you have the right to object to such processing on grounds relating to your particular situation. We will abide by your request unless we have compelling legitimate grounds for processing which override your interests and rights, or if we need to continue to process the Personal Data for the establishment, exercise or defense of a legal claim.
Nondiscrimination and non-retaliation (CCPA/CPRA, CPA, VCDPA, CTDPA, UCPA)
You have the right not to be denied service or have an altered experience for exercising your rights.
File an Appeal (CPA, VCDPA, CTDPA)
You have the right to file an appeal based on our response to you exercising any of these rights. In the event you disagree with how we resolved the appeal, you have the right to contact the attorney general located here:

If you are based in Colorado, please visit this website to file a complaint.
If you are based in Virginia, please visit this website to file a complaint.
If you are based in Connecticut, please visit this website to file a complaint.
File a Complaint (GDPR Article 77, LGPD, POPIA)
You have the right to bring a claim before their competent data protection authority.
If you are based in the EEA, please visit this website (https://edpb.europa.eu/about-edpb/about-edpb/members_en) for a list of local data protection authorities.

CA Residents:
If you are a current resident of the State of California, you have certain data rights based on the California Consumer Privacy Act (“CCPA”), including the right to request the Company disclose the following as it relates to the 12 month period preceding the Company’s receipt of your request: the categories of personal information (“PI”) that Sound Agriculture has collected about you, the categories of sources from which the PI is collected, the business or commercial purpose for collecting or selling the PI, the categories of third parties with whom the Company discloses the PI, the specific pieces of PI the Company has collected about you, the right to correct update or modify inaccuracies in your PI, the right to limit use of sensitive personal information, the right to opt-out of the sale of your PI, the right to delete your PI, the right to opt-out of automated decision making, the right to be informed of what categories of data will be collected about your prior to its collection and to be informed of any changes to its collection.

Residents of CO, CT, DE, FL, IN, IA, KY, MD, MN, MT, NE, NH, NJ, OR, RI, TN, TX, UT, VA:
If you are a current resident of the above states, you have certain data rights including to confirm whether we process your PI, access and delete certain PI, correct inaccuracies in your PI, opt-out of PI processing for targeted advertising, sales or profiling, and opt-out or require consent to process sensitive personal data.

NV Residents:
Nevada provides residents with a limited right to opt-out of certain personal information sales. Sound Agriculture does not currently sell data triggering that statute’s opt-out requirements.

Withdrawing Consent:

If you have consented to our processing of your Personal Data, you have the right to withdraw your consent at any time, free of charge, such as where you wish to opt out from marketing messages that you receive from us. If you wish to withdraw your consent, contact the Company using any of the contact methods provided under the “Contact Us” section at the bottom of this privacy policy.

How to Exercise Your Rights:

You can make a request to exercise any of these rights in relation to your Personal Data by sending the request to any of the contact methods provided under the “Contact Us” section at the bottom of this privacy policy.

We reserve the right to only respond to verifiable consumer requests. A verifiable consumer request is one made by any individual who is the consumer who is the subject of the request, a consumer on behalf of the consumer’s minor child, or by a natural person or person registered with the Secretary of State authorized to act on behalf of a consumer.

If the Company requests, you must provide us with sufficient information to verify your identity and/or authority to act on behalf of a consumer. Additionally, you will need to describe your request with sufficient detail to allow us to review, understand, assess and respond. PI collected to determine whether a request is a verifiable consumer request may not be used for any other purpose. We will attempt to respond to a verifiable consumer request within forty five (45) days of receipt.

Anti Discrimination Right: We will not discriminate agains you for exercising any of your rights. Note that some of the functionality and features available to you may change upon deletion of your PI or opt-out.

Changes:

We may modify this Policy at any time. If we make changes to this Policy then we will post an updated version of this Policy at this website. When using our services, you will be asked to review and accept our Privacy Policy. In this manner, we may record your acceptance and notify you of any future changes to this Policy.

Contact Us:

To request a copy for your information, unsubscribe from our email list, request for your data to be deleted, or request that we do not sell or share your data, you may make that request here, or you may contact us at privacy@sound.ag or by calling 833 – 768-6320.

You may also send an inquiry by mail to:

Attn: Website Administrator
Sound Agriculture
4701 Doyle St
Ste 16
Emeryville, CA 94608

Sound Agriculture Privacy Policy

Introduction

Contact Us: